Magaly
Custom Shopify Development, Recharge Subscriptions, E-commerce Strategy
In 2020, Magaly embarked on a transformative journey, introducing her unique fitness methodology, 'Shake and Sculpt,' a captivating fusion of dance cardio and sculpting, through Instagram livestreams. As her following grew, the need for a dedicated platform to facilitate online payments and offer subscription-based memberships became apparent.
Faced with limited solutions available in Mexico at the time, I proposed harnessing the power of Shopify to facilitate subscription payments. What began as a mere payment gateway swiftly evolved into a comprehensive platform.
Leveraging Shopify, I seamlessly integrated Recharge Payments, enabling the introduction of both monthly and yearly subscription plans.
To ensure a seamless member experience, we created exclusive, locked pages for subscribed users, featuring a dynamic store, member-only video access, and customized nutrition plans. Notably, the video section incorporates user-friendly functionalities such as 'Add to Favorites' and 'Completed Workout.'
Today, with over 1,500 enthusiastic subscribers, Magaly's business has flourished, demonstrating the innovative power of integrating Shopify with complementary technologies to offer a unique, successful solution for unconventional e-commerce needs. The site seamlessly blends e-commerce and fitness, providing a user-friendly online space where fitness enthusiasts can access exclusive workout plans, nutrition guides, and wellness resources through a flexible subscription model. With a sleek and intuitive Shopify store, we've empowered Magaly to offer her clients a seamless and engaging fitness journey.
Project Information
Branding: Emblema Design Studio
Web Design: In collaboration with Emblema Design Studio
Based in: Mexico
Year: 2023
